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What Game of Thrones' Night King can Teach You About Sales Effectiveness

What Game of Thrones’ Night King can Teach You About Sales Effectiveness

John Rivers
Written by John Rivers April 18, 2019

(Spoilers Ahead – If you are caught up on Season 7, read on!) Game of Thrones season is upon us, and Winter is finally here, and the Night King is proving to be a dominant force to be reckoned with.  But it’s not simply through his mystical powers that he and his Army of the…

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All Industries, Sales Effectiveness
The Power of Productivity: Free Up Relationship Managers’ Time to Drive Customer Engagement

The Power of Productivity: Free Up Relationship Managers’ Time to Drive Customer Engagement

Alyssa Drury
Written by Alyssa Drury April 12, 2019

What does Sales Enablement mean for Bankers? Banks are one of the biggest buyers of IT on the planet, having long made massive investments to maintain and upgrade their legacy systems. Today, their investment in IT continues to grow, with most banks supporting large in-house IT teams while also partnering with leading FinTechs. Underscoring the…

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Banking
Why being a CMO is better than being a CEO

Why being a CMO is better than being a CEO

John Raguin
Written by John Raguin April 11, 2019

I always find it amusing when I read about the gloom-and-doom over the Chief Marketing Officer role being the “most precarious position in the C-suite.” The struggles behind how to attribute credit to marketing, high rates of turnover in the position, and difficulty creating proper expectations lead to the belief that being a CMO is a shaky ground to stand…

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Buyer Engagement, Buyer's Journey, Content Analytics
Mastering Excellence: The Art of Enablement in Consulting (Part 1)

Mastering Excellence: The Art of Enablement in Consulting (Part 1)

Christina Wood
Written by Christina Wood April 5, 2019

There’s not one equation to success in consulting. Teams and organizations can operate differently, and still be successful; however, as competition evolves, differentiation is paramount. How can you pull your consulting services apart? Seismic believes the answer is enablement. With that, we welcome you to Seismic’s blog series Mastering Excellence: The Art of Enablement in Consulting,…

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Consulting
Scalability and Enablement: The Keys to Modern Wealth Management

Scalability and Enablement: The Keys to Modern Wealth Management

Jake Pieruccini
Written by Jake Pieruccini April 4, 2019

Over the next few decades, an estimated $30 trillion will change hands as Baby Boomers begin passing assets down to their heirs in the largest wealth transfer in history. In the process, the Baby Boomer generation will inadvertently send a shock wave through the wealth management industry. According to research from Deloitte, 90 percent of…

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Wealth Management
What can World-class Commercial Organizations learn from March Madness?

What can World-class Commercial Organizations learn from March Madness?

Sarah Raines
Written by Sarah Raines April 2, 2019

Focus. Collaboration. Expertise. Leadership. As March Madness rolls into the Final Four, these are just some of the characteristics we’ve witnessed from the most successful teams this season. But as we scrutinize our brackets, show support for the Cinderella team, or experience that inevitable adrenaline rush as the shot goes in at the buzzer, it’s…

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All Industries, Sales Effectiveness
7 Sales Enablement Training Opportunities / Events You Won’t Want to Miss

7 Sales Enablement Training Opportunities / Events You Won’t Want to Miss

Jess Cody
Written by Jess Cody March 29, 2019

Sales enablement is a popular topic this year and rightfully so. Organizations that have implemented a sales enablement solution have seen a 350% increase in content usage, 275% boost in conversions and 65% more revenue generated by new reps. Sales enablement also solves major sales and marketing challenges around content creation, marketing and sales alignment,…

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All Industries, Events, Sales Enablement
Women of Influence in Asset Management: Sandy Clarke of Invesco

Women of Influence in Asset Management: Sandy Clarke of Invesco

Alyssa Drury
Written by Alyssa Drury March 27, 2019

It’s no secret that finance is historically a male-populated industry. Despite firms’ efforts to recruit female advisors, Cerulli found that only 15.7 percent of advisors across all industries are women. Because women are so under-represented in financial services, it’s no surprise that the industry can still feel like one built for and catering to men.…

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Asset Management
What March Madness Taught Me About Sales

What March Madness Taught Me About Sales

Dan Burtan
Written by Dan Burtan March 25, 2019

It’s that time of year again (and by that, I mean it’s time to review my March Madness bracket to see what went wrong). As the buying cycle progresses, many organizations find themselves head-to-head with their competition. Sometimes even 3 or 4 companies are competing for the same deal. So, in a world filled with rivalry,…

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All Industries, Sales Effectiveness
Takeaways from the Sales Enablement Society Boston Spring Event

Takeaways from the Sales Enablement Society Boston Spring Event

Stephanie Jackman
Written by Stephanie Jackman March 22, 2019

Last week, Seismic was honored to host the Sales Enablement Society (SES) 2019 Boston Spring Event at our office. The event was attended by a mix of sales enablement veterans, new practitioners, those looking to gather more information before making an investment, and more. Beginning and ending with networking, the crux of the event was…

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Sales Enablement