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sales enablement plan

A Cheat Sheet for Your Sales Enablement Plan

Matt Ellis
Written by Matt Ellis August 2, 2018

Enacting a successful sales enablement strategy requires a thoughtful sales enablement plan. The sales enablement plan needs to be built on a solid understanding of the strategy as a whole. Because when a  plan is successful an organization sees many benefits. Organizations with a sales enablement platform experience: 350% increase in content usage, 275% boost…

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Technology, Sales Effectiveness, Sales Enablement
Why Sales Enablement Matters in the Medical Device Industry

Why Sales Enablement Matters in the Medical Device Industry

Jess Cody
Written by Jess Cody July 31, 2018

According to Aberdeen, organizations with a sales enablement solution experience a 13.7% annual increase in deal size. That’s a pretty impressive stat, but what exactly is sales enablement? Well, it depends on who you ask. Sales enablement can mean many different things, but at its core is a way to improve sales performance and productivity.…

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Life Sciences, Sales Effectiveness, Sales Enablement
Are You Empowering Your Relationship Managers With the Right Technology?

Are You Empowering Your Relationship Managers With the Right Technology?

Josh Porter
Written by Josh Porter July 26, 2018

In the hyper-competitive world of banking, clients are always demanding greater levels of personalized service. In fact, it’s practically a prerequisite for entrusting institutions to manage their financial affairs and elevate the customer experience. This reality puts intense pressure on your relationship managers, who are not only responsible for helping to deliver that personalization, but…

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Banking
high tech sales enablement

The High Tech Industry and Sales Enablement

Matt Ellis
Written by Matt Ellis July 25, 2018

High tech: it’s so hot right now! Everything you touch nowadays has some sort of technology infused into it. Your refrigerator is smart, your watch is smart, and heck, your books are smart nowadays. High tech companies are everywhere you look and their commitment to improving traditional processes and platforms has naturally led them to…

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Technology, Sales Effectiveness, Sales Enablement
wealth-management-productivity

Is Automation the Key to Unlocking Your Wealth Managers’ Time?

Shaalin Parekh
Written by Shaalin Parekh July 24, 2018

Being a successful wealth manager isn’t just about producing great financial results for your clients. It also means creating the best customer experiences possible. That’s because in a highly competitive industry, it’s what discerning customers have come to expect. As a result, it’s critical for not only expanding existing relationships, but also forging new ones.…

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Wealth Management, Buyer Engagement, Sales Enablement, Technology & Data
sales kpis

The 3 Most Popular Sales KPIs

Matt Ellis
Written by Matt Ellis July 20, 2018

Nobody likes to be told how to do their job. Even worse is being told how you should be measuring your performance. In fact, if you were to do those things to me I would immediately move your email to my junk folder and mark you as spam! I don’t have time for negativity or…

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Life Sciences
microsoft partnership

The Seismic and Microsoft Partnership: Paddle Hard, But Catch a Wave When You Can

Kevin Chew
Written by Kevin Chew July 17, 2018

Looking back over the past year at Seismic, I was reflecting on a prior blog I wrote in May of 2017, Transforming from a Product to a Platform Company. In that post, I discussed the foresight and will it takes to change a company from selling an often singular product to a platform.  The different…

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Seismic News
sales enablement definition sales enablement best practices

Sales Enablement Definition and Best Practices

Matt Ellis
Written by Matt Ellis July 12, 2018

If there was any doubt that sales enablement is one of the fastest growing sectors of the sales and marketing world then this statistic I’m about to present will put all those doubts to rest. Hubspot has found that organizations are spending $66 billion on sales enablement and training annually. If you’re an infrequent visitor…

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Sales Enablement
sales and marketing alignment

The Real-Life Impact of Sales and Marketing Alignment

Matt Ellis
Written by Matt Ellis June 8, 2018

Listen, I can tell you about sales enablement and sales & marketing alignment until I’m blue in the face, but that doesn’t mean you’re going to believe me or listen closely. That’s fine, I am but a mere blogger just trying to spread my truths into the Universe, and whoever happens to listen and walk…

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Technology, Sales Enablement