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The Power of Placing the Buyer First

Irina Soriano
Written by Irina Soriano May 15, 2020

A LinkedIn Studio video from Seismic’s Head of Enablement At Seismic, we live and breathe our own core value proposition: to unite marketing and sales teams in delivering the most compelling stories throughout your buyers’ journeys. When leading our internal Enablement efforts, this buyer-centric approach flows through all of our Enablement efforts to ensure we…

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All, Buyer Engagement, Buyer's Journey, Effective Communication
Working together

Key Soft Skills For Effective Enablement Professionals

Irina Soriano
Written by Irina Soriano April 15, 2020

Introducing the Enablement Soft-Skill Triangle – #LifeInEnablement As the Enablement field matures, there are clear functional skills that professionals should have to be successful at their job. But the opinions vary significantly when it comes to the required soft skills that separate a good from an amazing Enabler. Most of the functional skills can be…

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