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A methodology for leading new hires to success Enablement practitioners put a great deal of time, thought, and effort into building effective onboarding programs that will ensure that our new hires will perform well, and ideally exceed, in their role. It is a lot of blood, sweat, and tears that go into this critical Enablement…

A LinkedIn Studio video from Seismic’s Head of Enablement At Seismic, we live and breathe our own core value proposition: to unite marketing and sales teams in delivering the most compelling stories throughout your buyers’ journeys. When leading our internal Enablement efforts, this buyer-centric approach flows through all of our Enablement efforts to ensure we…

Your workday is winding down – calls, emails, meetings, all complete. The only item remaining on your calendar is Happy Hour. What a relief. Your mind begins to relax as you look forward to sipping on your favorite drink and socializing with friends, teammates or other practitioners in your field. But it’s no longer at…

It is no secret that Sales Kickoffs (SKOs) are pretty special. It is the reason why year after year, companies continue to invest in these events. Nothing is quite like the spirit and energy of a sales rep with a fresh slate, a new quota to hit, and the motivation to be a top performer…

There’s no doubt that times are changing – that includes sales as much as any other profession. Offices are closed, and workforces are distributed across remote setups. In-person interaction has been taken off the table for the time being, with the new normal living online and through video chats and emails. Sellers have already been…

Combining the power of Seismic with Microsoft boosts efficiencies and improves the buyer experience. All good marketing is a form of storytelling – and good storytelling conveys a delicate balance of education and entertainment.  Master storytellers have the unique talent of communicating a narrative that engages audiences with content that both resonates and inspires.  While…

Your team needs an easy online collaboration and sharing tool to combat the challenges of working remotely. Both to avoid isolation of employees and to channel your teams’ collective knowledge and experience.

Benchmarks, Budgets, & Trends A hot topic in today’s content marketing world is cultivating content that optimizes the buyer experience at each stage – awareness, consideration, and decision. In the last year or so we have seen a shift in trends from companies focusing on creating well-fueled content engines to mapping that content to their…

Interviews with sales enablement industry leaders, sharing best practices, strategies, and words of wisdom. In case you missed it, here are part 1, part 2, and part 3 of the Sales Enablement Chronicles interview series. For this edition of The Sales Enablement Chronicles: Insights from the Inside, I interviewed Roderick Jefferson, CEO of Roderick Jefferson…

Are you seeing 20/20 when it comes to aligning your sales and marketing teams in the new year? Whether you’re just beginning your sales enablement journey or looking for a new partner to help tackle your sizable goals, the first step is to identify and address the biggest sales and marketing challenges you and your…