Banking

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The Power of Productivity: Free Up Relationship Managers’ Time to Drive Customer Engagement

The Power of Productivity: Free Up Relationship Managers’ Time to Drive Customer Engagement

Alyssa Drury
Written by Alyssa Drury April 12, 2019

What does Sales Enablement mean for Bankers? Banks are one of the biggest buyers of IT on the planet, having long made massive investments to maintain and upgrade their legacy systems. Today, their investment in IT continues to grow, with most banks supporting large in-house IT teams while also partnering with leading FinTechs. Underscoring the…

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Banking
What can World-class Commercial Organizations learn from March Madness?

What can World-class Commercial Organizations learn from March Madness?

Sarah Raines
Written by Sarah Raines April 2, 2019

Focus. Collaboration. Expertise. Leadership. As March Madness rolls into the Final Four, these are just some of the characteristics we’ve witnessed from the most successful teams this season. But as we scrutinize our brackets, show support for the Cinderella team, or experience that inevitable adrenaline rush as the shot goes in at the buzzer, it’s…

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All Industries, Sales Effectiveness
7 Sales Enablement Training Opportunities / Events You Won’t Want to Miss

7 Sales Enablement Training Opportunities / Events You Won’t Want to Miss

Jess Cody
Written by Jess Cody March 29, 2019

Sales enablement is a popular topic this year and rightfully so. Organizations that have implemented a sales enablement solution have seen a 350% increase in content usage, 275% boost in conversions and 65% more revenue generated by new reps. Sales enablement also solves major sales and marketing challenges around content creation, marketing and sales alignment,…

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All Industries, Events, Sales Enablement
What March Madness Taught Me About Sales

What March Madness Taught Me About Sales

Dan Burtan
Written by Dan Burtan March 25, 2019

It’s that time of year again (and by that, I mean it’s time to review my March Madness bracket to see what went wrong). As the buying cycle progresses, many organizations find themselves head-to-head with their competition. Sometimes even 3 or 4 companies are competing for the same deal. So, in a world filled with rivalry,…

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All Industries, Sales Effectiveness
62 Women We Admire in Sales and Marketing

62 Women We Admire in Sales and Marketing

Michelle Markelz
Written by Michelle Markelz March 21, 2019

Has anyone ever asked you what three words best describe you? At Seismic, three words that capture us pretty well are innovator, enabler and leader. We know the weight of those words and the expectation that comes with using them, so when we see those qualities in others, we like to tip our hats and…

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All Industries
Disrupt or Be Disrupted: How Technology is Affecting Strategic Partnerships in Banking

Disrupt or Be Disrupted: How Technology is Affecting Strategic Partnerships in Banking

Alyssa Drury
Written by Alyssa Drury February 28, 2019

When BB&T and SunTrust announced their $66 billion merger earlier this month, both financial institutions cited technology as a major driver fueling the decision. While together they stand to become the sixth largest bank in the US based on customer assets, what sealed the deal may have been the need to come together to remain…

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Banking, Technology & Data
Are You Empowering Your Relationship Managers With the Right Technology?

Are You Empowering Your Relationship Managers With the Right Technology?

Alyssa Drury
Written by Alyssa Drury February 20, 2019

In the hyper-competitive world of banking, clients are always demanding greater levels of personalized service. In fact, it’s practically a prerequisite for entrusting institutions to manage their financial affairs and elevate the customer experience. This reality puts intense pressure on your relationship managers, who are not only responsible for helping to deliver that personalization, but…

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Banking, Content Strategy, Marketing Efficiency