Consulting

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Mastering Excellence: The Art of Enablement in Consulting (Part 1)

Mastering Excellence: The Art of Enablement in Consulting (Part 1)

Christina Wood
Written by Christina Wood April 5, 2019

There’s not one equation to success in consulting. Teams and organizations can operate differently, and still be successful; however, as competition evolves, differentiation is paramount. How can you pull your consulting services apart? Seismic believes the answer is enablement. With that, we welcome you to Seismic’s blog series Mastering Excellence: The Art of Enablement in Consulting,…

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Consulting, Buyer Engagement, Sales Effectiveness, Sales Enablement
What can World-class Commercial Organizations learn from March Madness?

What can World-class Commercial Organizations learn from March Madness?

Sarah Raines
Written by Sarah Raines April 2, 2019

Focus. Collaboration. Expertise. Leadership. As March Madness rolls into the Final Four, these are just some of the characteristics we’ve witnessed from the most successful teams this season. But as we scrutinize our brackets, show support for the Cinderella team, or experience that inevitable adrenaline rush as the shot goes in at the buzzer, it’s…

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Asset Management, Sales Effectiveness
7 Sales Enablement Training Opportunities / Events You Won’t Want to Miss

7 Sales Enablement Training Opportunities / Events You Won’t Want to Miss

Jess Cody
Written by Jess Cody March 29, 2019

Sales enablement is a popular topic this year and rightfully so. Organizations that have implemented a sales enablement solution have seen a 350% increase in content usage, 275% boost in conversions and 65% more revenue generated by new reps. Sales enablement also solves major sales and marketing challenges around content creation, marketing and sales alignment,…

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Asset Management, Events, Sales Enablement
62 Women We Admire in Sales and Marketing

62 Women We Admire in Sales and Marketing

Michelle Markelz
Written by Michelle Markelz March 21, 2019

Has anyone ever asked you what three words best describe you? At Seismic, three words that capture us pretty well are innovator, enabler and leader. We know the weight of those words and the expectation that comes with using them, so when we see those qualities in others, we like to tip our hats and…

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Asset Management
The 3 C’s to Sales Enablement for Consulting

The 3 C’s to Sales Enablement for Consulting

Christina Wood
Written by Christina Wood March 20, 2019

In CSO Insight’s 4th Annual Report: Sales Enablement Grows Up, sales enablement is defined as “a strategic, collaborative discipline designed to increase predictable sales results by providing consistent, scalable enablement services that allow customer-facing professionals and their managers to add value in every customer interaction.” Nuances aside, why should consulting firms care about sales enablement?…

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Consulting
Three Proven Ways to Increase the Value of Your Sales Content

Three Proven Ways to Increase the Value of Your Sales Content

John Raguin
Written by John Raguin March 26, 2018

This article was originally published on Smart Selling Tools Blog.  If you’re a reader of Smart Selling Tools, chances are you understand the inherent value in equipping sellers with the materials they need to engage buyers.  But what is that value, exactly? We at Seismic recently partnered with research firm Demand Metric to find out…

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All Industries, Content Strategy, Marketing Performance, Sales Effectiveness