Seismic News

Looking back over the past year at Seismic, I was reflecting on a prior blog I wrote in May of 2017, Transforming from a Product to a Platform Company. In that post, I discussed the foresight and will it takes to change a company from selling an often singular product to a platform.  The different…

Today we announced a definitive agreement to acquire SAVO Group, bringing together two of the major global sales enablement brands. It is a significant chapter in our company’s history and the overall sales enablement market. By bringing SAVO Group and their customer base into the Seismic family, Seismic will have more than 450 employees and…

Asset management has undergone a long period of disruption since the financial crisis ten years ago, but according to a recent report from PricewaterhouseCoopers, we’ve only begun to scratch the surface of the industry’s reinvention. PwC’s exhaustive study found that there will be far fewer firms managing far more assets in only five or ten…

It was a beautiful September evening in New York City. Along with the Seismic Public Relations Manager, Jason Fidler, I was joining the Illumina team at a PM360 Trailblazer Awards Gala that recognizes outstanding achievement and innovation in healthcare marketing. We entered the gala knowing that we had worked hard to solve Illumina pain points…

For the life sciences industry, technology and its associated data is the backbone for every business activity. To properly report and measure success with that data, however, is a different story. But, what if you could surround yourself with likeminded individuals to discuss best practices for measuring Sales’ and Marketing’s impact on your organization? Every…

This year’s edition of Seismic Shift – our annual user conference – is shaping up to be the biggest and best yet. People from all around the world are set to travel to San Diego for the conference taking place October 2nd – October 5th. Across the four days, attendees will hear from speakers, network…

On October 2 hundreds of Seismic customers will converge on downtown San Diego for Seismic Shift, the annual three-day conference for platform best practices, new product announcements, and networking. But you already knew that, and you want to go, but first, you have to sell the dream. We get it, which is why the following…

This blog is a continuation of our series with Seismic’s 2017 Tech Stack Award Winner for Life Sciences, Elekta, but more specifically, with: Kathleen Voboril, Director of Digital & Marketing Operations; and Katie Snow, Content Marketing Manager and Seismic Evangelist What analytics and KPIs are you utilizing to measure the success of your tech stack?…

The 2nd annual MedForce Summit commenced in Nashville last week and to say it was a tremendous success would be an understatement. Professionals across various life sciences verticals, including medical devices and pharmaceuticals, gathered together to discuss the significant role of Marketing and Sales within a healthcare organization, the evolving healthcare landscape, and why the…

The 5th annual Mobile Pharma Summit in New York City is only one week away, and this year they split the event into two different tracks: Clinical and Business. To help you get the most out of this educational event, we’ve mapped out the top sessions you cannot miss: June 27th, 9:10am – How do…