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document management system

4 Ways Smart Sales Enablement Solutions Change Marketers Lives

Al Bsharah
Written by Al Bsharah August 28, 2018

Welcome to the second in a series of blog posts that will explore the questions that surround artificial intelligence and machine learning within the space of sales enablement. We all know there’s an overabundance of hype around these topics. When I joined Seismic to tackle intelligent technologies in 2016, it was important that we didn’t…

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Technology, Marketing Efficiency, Marketing Performance, Technology & Data
sales enablement platform

The Top 5 Ways to Check if Your Sales Enablement Platform is Smart for Sellers

Al Bsharah
Written by Al Bsharah August 21, 2018

Welcome to the first in a series of blog posts that will explore the questions that surround artificial intelligence and machine learning within the space of sales enablement. We all know there’s an overabundance of hype around these topics. When I joined Seismic to tackle intelligent technologies in 2016, it was important that we didn’t…

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Technology, Sales Effectiveness, Sales Enablement, Technology & Data
wealth-management-productivity

Is Automation the Key to Unlocking Your Wealth Managers’ Time?

Shaalin Parekh
Written by Shaalin Parekh July 24, 2018

Being a successful wealth manager isn’t just about producing great financial results for your clients. It also means creating the best customer experiences possible. That’s because in a highly competitive industry, it’s what discerning customers have come to expect. As a result, it’s critical for not only expanding existing relationships, but also forging new ones.…

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Wealth Management, Buyer Engagement, Sales Enablement, Technology & Data
Seismic Platform’s Compliance with the GDPR

Seismic Platform’s Compliance with the GDPR

Marc Romano
Written by Marc Romano May 21, 2018

Beginning on May 25, companies that collect or process data on European Union citizens will be required to comply with new privacy regulations and protections around that data. The new set of rules, called the General Data Protection Regulation (GDPR), is designed to strengthen protections around personal data and unify the EU under a consolidated…

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All Industries, Compliance & Regulatory, Technology & Data, Trending Topics
Two Asset Management Predictions for 2018

Two Asset Management Predictions for 2018

Alessandra Fagone
Written by Alessandra Fagone April 5, 2018

The Summit for Asset Management (TSAM) wrapped up its London roadshow last month, and based on the conversations and sessions in which I participated discussing client reporting and communications, marketing and sales, data management, risk and performance, and more—it’s clear that the asset management industry is evolving rapidly. A recurring set of trends began to…

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Asset Management, Content Strategy, Technology & Data, Trending Topics
Three Proven Ways to Increase the Value of Your Sales Content

Three Proven Ways to Increase the Value of Your Sales Content

John Raguin
Written by John Raguin March 26, 2018

This article was originally published on Smart Selling Tools Blog.  If you’re a reader of Smart Selling Tools, chances are you understand the inherent value in equipping sellers with the materials they need to engage buyers.  But what is that value, exactly? We at Seismic recently partnered with research firm Demand Metric to find out…

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All Industries, Content Strategy, Marketing Performance, Sales Effectiveness
Four Sales Content ROI Stats and the Elephant in the Room

Four Sales Content ROI Stats and the Elephant in the Room

Deirdre Pelrin
Written by Deirdre Pelrin March 13, 2018

There’s an uncomfortable truth that we need to talk about as marketers. But before we “go there,” we need to talk a bit about all of the time, effort, and spend that goes into a critical business function: the collateral that sales uses in order to sell. We recently collaborated with Demand Metric on research…

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All Industries, Content Strategy, Marketing Performance, Sales Enablement
Healthcare Marketing Trends 2018

3 Trends Shaping Healthcare Marketing in 2018

Shauna Leighton
Written by Shauna Leighton January 17, 2018

To remain competitive in an ever-evolving industry—healthcare and life sciences organizations will be pivoting their focus in 2018. Especially for Marketing, Sales, IT, and Operations. Seismic recently surveyed 200 healthcare and life sciences leaders in these departments to better understand what top companies’ market approaches will be for the coming year, including the role of…

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Life Sciences, Technology & Data, Trending Topics
8 Digital Transformation Trends to Expect in 2018

8 Digital Transformation Trends to Expect in 2018

Shauna Leighton
Written by Shauna Leighton October 17, 2017

Seventy percent of healthcare companies are looking to digitize their operations in order to facilitate growth, according to a recent survey conducted by SAP and Oxford Economics. With personalized medicine and value-based care on the rise, the healthcare industry is finally recognizing the importance of a digital transformation, yet only 2% have completed a digital…

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Life Sciences, Technology & Data, Trending Topics
7 Technology Systems You Need for the Precision Era

7 Technology Systems You Need for the Precision Era

Shauna Leighton
Written by Shauna Leighton October 10, 2017

The technology landscape is increasingly crowded and there’s no escaping it, regardless of industry. With new technologies emerging left and right, and each department needing different platforms that are essential for their job performance, identifying and selecting which technologies are best can be challenging. Learn how your organization can enhance engagement with digital transformation >>…

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Life Sciences, Marketing Efficiency, Sales Enablement, Technology & Data