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sales enablement platform

The Top 5 Ways to Check if Your Sales Enablement Platform is Smart for Sellers

Al Bsharah
Written by Al Bsharah August 21, 2018

Welcome to the first in a series of blog posts that will explore the questions that surround artificial intelligence and machine learning within the space of sales enablement. We all know there’s an overabundance of hype around these topics. When I joined Seismic to tackle intelligent technologies in 2016, it was important that we didn’t…

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Technology, Sales Effectiveness, Sales Enablement, Technology & Data
Sales Enablement Guide

Millennial Makeover: How Financial Companies Are Reinventing Themselves to Attract a New Generation of Top Talent

Alessandra Fagone
Written by Alessandra Fagone October 10, 2018

At Morgan Stanley, things are starting to look decidedly different. Visit any of the multinational investment bank’s offices worldwide, and you’ll find a business-casual-clad workforce toiling away in vast, open plan workspaces that would have been inconceivable a generation ago. As wood-paneled walls get ripped out and replaced with glass partitions, the results are dramatic.…

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Asset Management, Marketing Performance, Sales Enablement, Technology & Data
wealth-management-productivity

Is Automation the Key to Unlocking Your Wealth Managers’ Time?

Shaalin Parekh
Written by Shaalin Parekh July 24, 2018

Being a successful wealth manager isn’t just about producing great financial results for your clients. It also means creating the best customer experiences possible. That’s because in a highly competitive industry, it’s what discerning customers have come to expect. As a result, it’s critical for not only expanding existing relationships, but also forging new ones.…

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Wealth Management, Buyer Engagement, Sales Enablement, Technology & Data
Digital Transformation: The GOAT for Healthcare Organizations

Digital Transformation: The GOAT for Healthcare Organizations

Shauna Leighton
Written by Shauna Leighton September 26, 2017

Did you know that a digital transformation for a healthcare organization is like the game of football? Let me explain. Football teams need proper strength and conditioning programs to improve agility and overall athletic ability for elite sport performance. Likewise, each position on a football team has a specific job, and they must work in…

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Life Sciences, Technology & Data
Converting AI into ROI: A Banking Strategy

Converting AI into ROI: A Banking Strategy

Chris Monaco
Written by Chris Monaco September 21, 2017

A few months ago we looked at Accenture’s Banking Technology Vision 2017, and of the report’s numerous highlights, those centered on AI were particularly noteworthy: Seventy-nine percent of respondents agree that AI will revolutionize the way banks gain information from and interact with customers Twenty-nine percent believe it is extremely important to offer their products/services…

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Banking, Sales Enablement, Technology & Data
Increasing Asset Managers' Operational Efficiency

Increasing Asset Managers’ Operational Efficiency

Chris Monaco
Written by Chris Monaco September 14, 2017

Asset managers are under the gun to adjust their operational models and expand margins in the face of prevailing headwinds. This isn’t some 2016 narrative; it’s language adapted from a FundFire article published today. In the piece, a survey commissioned by State Street and conducted by Longitude Research cites that 66 percent of institutional investors…

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Asset Management, Content Strategy, Technology & Data
Enterprise Content Challenges: Q&A with Thomson Reuters’ Chief Content Officer

Enterprise Content Challenges: Q&A with Thomson Reuters’ Chief Content Officer

Alyssa Drury
Written by Alyssa Drury March 30, 2016

  “Behind every great content strategy is a great data management strategy.” Debra Walton did not say exactly this during my interview with her, but it’s clear from our conversation that, as Chief Content Officer at multinational mass media and information firm Thomson Reuters, it’s an ethos to which she ascribes on a daily basis.…

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Marketing Performance, Technology & Data