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I had the pleasure of hearing Scott Olrich, President of Marketing and Platform at Responsys, share his lessons learned during the past decade while at Responsys. Scott joined Responsys at a fledgling state, with under $20M of revenue and a growth trajectory that had hit the skids. A few months ago, Oracle acquired Responsys for $1.5 billion. Here are the seven marketing lessons to building a $1.5B company.Read More