buyer engagement

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Three Takeaways from the 2018 Sales Enablement Society Conference

Three Takeaways from the 2018 Sales Enablement Society Conference

Matt Lieberson
Written by Matt Lieberson September 24, 2018

Last week was the Sales Enablement Society conference in Denver, and it was incredible to see the number of attendees dedicated to sales enablement and invested in the growth of the industry. It was truly a community of learning in Denver. Here are the three biggest takeaways from the conference about the sales enablement community:…

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sales effectiveness

The Path to Sales Effectiveness

John Rivers
Written by John Rivers September 5, 2018

Closing a deal is often as difficult as slaying the Minotaur—you know, the monster of Greek myth who’s half-man, half-bull and lives in a giant maze.  Never met him personally but I’ve heard stories.  People love to gossip. As a seller, you find yourself trapped inside a labyrinth of a sales cycle and at the…

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How Confident Sales Reps Prepare for Unpredictable Buyer Interactions

How Confident Sales Reps Prepare for Unpredictable Buyer Interactions

Alyssa Drury
Written by Alyssa Drury February 18, 2016

Ask any sales leader what characteristics they look for in an all-star salesperson. You’ll likely hear traits such as hardworking, persistent, organized, and thick-skinned. But how do you really differentiate the traits of superior reps from mediocre ones? We’ve all heard of The Challenger Sale, which graded over 6,000 sales reps on 44 attributes to…

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