email best practices

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A Cure for the Common Cold Email

A Cure for the Common Cold Email

Alyssa Drury
Written by Alyssa Drury June 24, 2015

In any B2B role, you’ve likely received a god-awful prospect email from a salesperson. Whether it’s impersonal, irrelevant, grammatically flawed or just plain ugly, a poor cold email can kill a prospective deal before it’s even off the ground. I’ve come across a number of these ugly emails in my own inbox, and as a…

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Crafting the Perfect Sales Email Subject Line

Crafting the Perfect Sales Email Subject Line

Alyssa Drury
Written by Alyssa Drury September 23, 2014

When it comes to selling effectively, the little things make all the difference. Avoidable mistakes in emails such as grammatical errors, using incorrect names or titles, and poor subject lines can very well be the difference between winning and losing a deal. A recent infographic created by ContactMonkey addresses one of these correctable mistakes. Here are five ways to fix your email subject lines to improve your open rates, which we all know open the door to closing deals.

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