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10 Successful Traits of Modern Financial Services Marketing

10 Successful Traits of Modern Financial Services Marketing

Daniel Rodriguez
Written by Daniel Rodriguez October 10, 2013

What makes a financial services marketing team successful in the rapidly evolving world that we live in? Three panelists at the 15th Annual PAICR Conference for marketing and communications professionals in financial services shared their insights. The speakers included Sue Matteson-King, Global Head of Marketing at Morgan Stanley Investment Management, Maureen Bromwell, Managing Director at Munder Capital Management and Jim Link, CMO at PFM Asset Management.

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