Life Sciences Content Marketing

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3 Challenges of Content Marketing in Life Sciences

3 Challenges of Content Marketing in Life Sciences

Shauna Leighton
Written by Shauna Leighton August 1, 2017

The healthcare landscape has changed dramatically over the past several years in large part due to the shift in focus. There’s now more emphasis placed on improving patient outcomes, reducing costs, and utilizing the abundance of available data to continually improve and innovate. While I can sit here and discuss the many nuances of the…

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