sales enablement

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5 Quick Tips for Awesome Sales Battlecards

5 Quick Tips for Awesome Sales Battlecards

Guest Blogger
Written by Guest Blogger March 6, 2019

This post was written by Lauren Kersanske, Senior Marketing Manager at Crayon. Prior to Crayon, she was the Senior Demand Generation Manager at Cybereason, where she built and led digital strategy across the team including campaigns, lead nurturing, conversion optimization, ABM, and more. Previously, she was the Marketing Director at Hexadite, a cybersecurity startup acquired…

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Are You Empowering Your Relationship Managers With the Right Technology?

Are You Empowering Your Relationship Managers With the Right Technology?

Alyssa Drury
Written by Alyssa Drury February 20, 2019

In the hyper-competitive world of banking, clients are always demanding greater levels of personalized service. In fact, it’s practically a prerequisite for entrusting institutions to manage their financial affairs and elevate the customer experience. This reality puts intense pressure on your relationship managers, who are not only responsible for helping to deliver that personalization, but…

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A Journey from Consulting to Sales Enablement

A Journey from Consulting to Sales Enablement

Sam Theodosopoulos
Written by Sam Theodosopoulos November 27, 2018

Sam Theodosopoulos is a Client Development Representative at Seismic. He has an extensive background in the consulting world and will be dropping by the Seismic blog periodically to offer insights into that world. Today he provides background on how he made the shift from consulting to sales enablement. After graduating from The George Washington University…

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who owns sales enablement

Who Owns Sales Enablement?

Matt Ellis
Written by Matt Ellis November 20, 2018

Sales enablement has now reached a point in its development that some organizations are starting to build departments strictly geared towards sales enablement, as well as hire people with titles related to sales enablement.  However, many organizations are still in the beginning phases of sales enablement, and there’s one question that is hugely influential on…

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asset-management-sales-enablement

Rethinking Asset Management’s Approach to Sales

Alessandra Fagone
Written by Alessandra Fagone October 29, 2018

Money Management Institute, the leading voice for global financial services organizations, held its annual conference earlier this month in Dallas, Texas. Attended by scores of financial services professionals from across the country, the conference’s focus was on how the industry can transform the client experience to deliver better outcomes, create competitive differentiation, and propel growth.…

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Why Invest in Sales Enablement?

Why Invest in Sales Enablement?

David Kriss
Written by David Kriss October 22, 2018

I, like many of us, have been inspired by Simon Sinek’s notion of the Golden Circle and the notion that people don’t buy what you do, they buy WHY you do it.  It is founded on our human condition of following those people that have shared beliefs. I often think about WHY organizations invest in…

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Announcing the 2018 Seismic Shift Award Winners and Winner Q&As – Ali McCarthy, Brinker Capital

Announcing the 2018 Seismic Shift Award Winners and Winner Q&As – Ali McCarthy, Brinker Capital

Matt Lieberson
Written by Matt Lieberson October 15, 2018

We’re thrilled to announce this year’s Seismic Shift Award winners! Now in its fourth year, the Seismic Shift Awards honor the people who champion the ideals of sales enablement and sales and marketing alignment within their organizations, the teams and programs that have upended the idea of what a sales enablement process should look like…

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Announcing the 2018 Seismic Shift Award Winners and Winner Q&As – Taryn Reed, Quest Diagnostics

Announcing the 2018 Seismic Shift Award Winners and Winner Q&As – Taryn Reed, Quest Diagnostics

Matt Lieberson
Written by Matt Lieberson October 15, 2018

We’re thrilled to announce this year’s Seismic Shift Award winners! Now in its fourth year, the Seismic Shift Awards honor the people who champion the ideals of sales enablement and sales and marketing alignment within their organizations, the teams and programs that have upended the idea of what a sales enablement process should look like…

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Seismic Shift 2018 Valerie Varela

Announcing the 2018 Seismic Shift Award Winners and Winner Q&As – Valerie Varela, Cox Automotive

Matt Lieberson
Written by Matt Lieberson October 15, 2018

We’re thrilled to announce this year’s Seismic Shift Award winners! Now in its fourth year, the Seismic Shift Awards honor the people who champion the ideals of sales enablement and sales and marketing alignment within their organizations, the teams and programs that have upended the idea of what a sales enablement process should look like…

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