Provides more time to sellers to build client relationships

Leslye Lindler – Marketing Manager

100k+

days a year returned to the field, due to times savings with Seismic


Challenge

Sellers lost time in the field finding and compiling proposal materials.

Solution

Sellers save 30+ hours per month with self-service content creation.

Headquarters

Atlanta, GA

Industry

Technology

Integrations

Salesforce

Share

NCR Corporation has 34,964 employees and is a leader in banking and commerce solutions, powering incredible experiences that make life easier. With its software, hardware, and portfolio of services, NCR enables transactions across financial, retail, hospitality, travel, telecom and technology industries. NCR is a trademark of NCR Corporation in the United States and other countries.


The Challenge

How to increase content efficiencies to reduce wasted time

With over 700 products serving seven highly regulated industries, NCR’s marketing team created a massive content library with pieces for every selling scenario. However, content was buried in siloed repositories, which made compiling the right proposal materials a chore for sales. Then sales would have to check in with marketing to ensure content was accurate, further taking away from time selling in the field. When sales finally was ready to close a deal, the manual contracting process was clunky and hindered the speed to close.

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