APRIL — AUGUST 2024
- London
- Boston
- New York
- Sydney
Seismic City Tours
London. Boston. NYC. Sydney.
Seismic is bringing the future of enablement to a city near you! Join us for one-day events spotlighting enablement industry intel, thought-provoking topics, local Seismic customers doing revolutionary things, and more! Oh, and did we mention it’s free?
LONDON
16 APRIL
Savoy Place
2 Savoy Pl, London, WC2R 0BL, United Kingdom
First stop, London! Preview the schedule for our jam-packed day across the pond.
Paige O’Neill Chief Marketing Officer at Seismic
Paige O’Neill Chief Marketing Officer at Seismic
Paige O’Neill is chief marketing officer at Seismic, the global leader in enablement, where she leads all marketing functions including corporate, product, field, partner, and customer marketing. She is a data-driven marketer with a track record of accelerating growth across her 30+ years of marketing leadership experience. Prior to joining Seismic, Paige served as CMO at public and private software companies including Sitecore, Prysm, SDL, and Aravo Solutions. She also spent nearly a decade at Oracle in product marketing and public relations roles. Paige is an established thought leader in marketing and technology. She is a keynote speaker, podcast guest, and guest blogger for industry publications including MarTech, B2B Magazine, CIO Magazine, Forbes, and Network World.
Doug Winter Chief Executive Officer at Seismic
Doug Winter Chief Executive Officer at Seismic
Doug Winter is the chief executive officer and co-founder of Seismic, the global leader in enablement. A veteran entrepreneur, Doug was also a co-founder of Objectiva Software Solutions, and COO and GM at EMC Document Sciences until founding Seismic in 2010. Over the past decade, Doug has grown Seismic from a small startup to a global organization with “unicorn” status, serving more than 2,200 businesses around the world. Seismic is regarded as the undisputed category leader in enablement, and has been recognized on prestigious lists including the Forbes Cloud 100, Deloitte Technology Fast 500, and Inc. 5000.
Krish Mantripragada Chief Product Officer at Seismic
Krish Mantripragada Chief Product Officer at Seismic
Krish, the Chief Product Officer at Seismic, leads the company’s overall product strategy, innovation, technology, and operations. For over two decades, Krish has built and led product teams with a deeply customer-centric approach in executive roles at leading software companies including Medallia, First Data, and SAP.
Henry Rose LeeKeynote Guest Speaker
Henry Rose LeeKeynote Guest Speaker
Known as the Generation Game Changer, Henry Rose Lee researches, consults and speaks about every generation in today’s workforces, from those who are just starting work, to people in their mid-career, and through to those workers whose career is maturing. Henry advises clients on the key themes of each generation at work – from attraction and recruitment to engagement and retention. She also consults on how best to embrace the new normal of remote, flexible and hybrid work, and how to get the best out of every generation, whatever their age and job role.
SPONSORS
BOSTON
JUNE 4
City Winery
80 Beverly St
Boston, MA 02114
Next, we’re Boston bound! Here’s what to expect from our busy day in Beantown.
Paige O’Neill Chief Marketing Officer at Seismic
Paige O’Neill Chief Marketing Officer at Seismic
Paige O’Neill is chief marketing officer at Seismic, the global leader in enablement, where she leads all marketing functions including corporate, product, field, partner, and customer marketing. She is a data-driven marketer with a track record of accelerating growth across her 30+ years of marketing leadership experience. Prior to joining Seismic, Paige served as CMO at public and private software companies including Sitecore, Prysm, SDL, and Aravo Solutions. She also spent nearly a decade at Oracle in product marketing and public relations roles. Paige is an established thought leader in marketing and technology. She is a keynote speaker, podcast guest, and guest blogger for industry publications including MarTech, B2B Magazine, CIO Magazine, Forbes, and Network World.
Doug WinterChief Executive Officer at Seismic
Doug WinterChief Executive Officer at Seismic
Doug Winter is the chief executive officer and co-founder of Seismic, the global leader in enablement. A veteran entrepreneur, Doug was also a co-founder of Objectiva Software Solutions, and COO and GM at EMC Document Sciences until founding Seismic in 2010. Over the past decade, Doug has grown Seismic from a small startup to a global organization with “unicorn” status, serving more than 2,200 businesses around the world. Seismic is regarded as the undisputed category leader in enablement, and has been recognized on prestigious lists including the Forbes Cloud 100, Deloitte Technology Fast 500, and Inc. 5000.
Eve AlexanderVP of Product Marketing at Seismic
Eve AlexanderVP of Product Marketing at Seismic
Eve Alexander is the VP of Product Marketing at Seismic. She has spent the past four years building and leading the Seismic PMM team that includes core product marketing, industry & solution marketing, competitive intel, pricing & packaging, services marketing, and GTM programs. Having spent her career in B2B marketing, she most recently held PMM leadership roles at Checkr and DocuSign. Based in the Bay Area, she loves to spend her weekends hiking and cooking.
Henry Rose LeeKeynote Guest Speaker
Henry Rose LeeKeynote Guest Speaker
Known as the Generation Game Changer, Henry Rose Lee researches, consults and speaks about every generation in today’s workforces, from those who are just starting work, to people in their mid-career, and through to those workers whose career is maturing. Henry advises clients on the key themes of each generation at work – from attraction and recruitment to engagement and retention. She also consults on how best to embrace the new normal of remote, flexible and hybrid work, and how to get the best out of every generation, whatever their age and job role.
SPONSORS
NEW YORK CITY
JUNE 6
etc.venues
360 Madison Ave
New York, New York 10017
Next up, NYC! Check out the agenda to see what to expect from this fruitful day in the Big Apple.
Paige O’Neill Chief Marketing Officer at Seismic
Paige O’Neill Chief Marketing Officer at Seismic
Paige O’Neill is chief marketing officer at Seismic, the global leader in enablement, where she leads all marketing functions including corporate, product, field, partner, and customer marketing. She is a data-driven marketer with a track record of accelerating growth across her 30+ years of marketing leadership experience. Prior to joining Seismic, Paige served as CMO at public and private software companies including Sitecore, Prysm, SDL, and Aravo Solutions. She also spent nearly a decade at Oracle in product marketing and public relations roles. Paige is an established thought leader in marketing and technology. She is a keynote speaker, podcast guest, and guest blogger for industry publications including MarTech, B2B Magazine, CIO Magazine, Forbes, and Network World.
Doug Winter Chief Executive Officer at Seismic
Doug Winter Chief Executive Officer at Seismic
Doug Winter is the chief executive officer and co-founder of Seismic, the global leader in enablement. A veteran entrepreneur, Doug was also a co-founder of Objectiva Software Solutions, and COO and GM at EMC Document Sciences until founding Seismic in 2010. Over the past decade, Doug has grown Seismic from a small startup to a global organization with “unicorn” status, serving more than 2,200 businesses around the world. Seismic is regarded as the undisputed category leader in enablement, and has been recognized on prestigious lists including the Forbes Cloud 100, Deloitte Technology Fast 500, and Inc. 5000.
Krish Mantripragada Chief Product Officer at Seismic
Krish Mantripragada Chief Product Officer at Seismic
Krish, the Chief Product Officer at Seismic, leads the company’s overall product strategy, innovation, technology, and operations. For over two decades, Krish has built and led product teams with a deeply customer-centric approach in executive roles at leading software companies including Medallia, First Data, and SAP.
Henry Rose LeeKeynote Guest Speaker
Henry Rose LeeKeynote Guest Speaker
Known as the Generation Game Changer, Henry Rose Lee researches, consults and speaks about every generation in today’s workforces, from those who are just starting work, to people in their mid-career, and through to those workers whose career is maturing. Henry advises clients on the key themes of each generation at work – from attraction and recruitment to engagement and retention. She also consults on how best to embrace the new normal of remote, flexible and hybrid work, and how to get the best out of every generation, whatever their age and job role.
SPONSORS
SYDNEY
8 AUGUST
Telstra Customer Insights Centres (CICs)
400 George St, Sydney NSW 2000, Australia
Last stop, Sydney! See what’s on the schedule for our day down under.
Doug WinterChief Executive Officer at Seismic
Doug WinterChief Executive Officer at Seismic
Doug Winter is the chief executive officer and co-founder of Seismic, the global leader in enablement. A veteran entrepreneur, Doug was also a co-founder of Objectiva Software Solutions, and COO and GM at EMC Document Sciences until founding Seismic in 2010. Over the past decade, Doug has grown Seismic from a small startup to a global organization with “unicorn” status, serving more than 2,200 businesses around the world. Seismic is regarded as the undisputed category leader in enablement, and has been recognized on prestigious lists including the Forbes Cloud 100, Deloitte Technology Fast 500, and Inc. 5000.
Toby CarringtonChief Business Officer at Seismic
Toby CarringtonChief Business Officer at Seismic
Toby Carrington is the Chief Business Officer at Seismic. In his role, he focuses on making Seismic’s go-to-market teams more efficient and effective as the company rapidly scales. He is passionate about driving sustainable change, as well as developing and empowering others.
Krish Mantripragada Chief Product Officer at Seismic
Krish Mantripragada Chief Product Officer at Seismic
Krish, the Chief Product Officer at Seismic, leads the company’s overall product strategy, innovation, technology, and operations. For over two decades, Krish has built and led product teams with a deeply customer-centric approach in executive roles at leading software companies including Medallia, First Data, and SAP.
Andrew MayCEO and founder of Performance Intelligence
Andrew MayCEO and founder of Performance Intelligence
Andrew May is CEO and founder of Performance Intelligence, a bespoke performance advisory firm working with high performers in business, military, performing arts, and sport. He presents inspiring presentations and is recognised as one of the world’s leading performance strategists. Andrew hosts the “Performance Intelligence Podcast” where he chats with heavyweights in human performance every week.
Agnes Eswono Head of Product Marketing at CreditorWatch
Agnes Eswono Head of Product Marketing at CreditorWatch
Agnes is the Head of Product Marketing at CreditorWatch. She will be participating in one of our three breakout sessions, Controlling Content Chaos.
Graham HawkinsB2B sales specialist
Graham HawkinsB2B sales specialist
Graham Hawkins is a B2B sales specialist with a contemporary view on how ‘sales’ must align to the new buyer-led era. Recently voted (by Crunchbase) in the World’s Top 25 Sales Leaders, Graham is an Amazon International Best-Selling Author, and a LinkedIn Top Voice (2018) award winner. Today, Graham is the Founder & CEO of SalesTribe, and he’s also the CEO & Co-Founder of the world’s first AI-Guided Selling platform – Qoos.ai
Paige AtkinsMarketing Technology Enablement Manager at Telstra
Paige AtkinsMarketing Technology Enablement Manager at Telstra
Alan Thompsonworld expert in artificial intelligence (AI)
Alan Thompsonworld expert in artificial intelligence (AI)
Alan D. Thompson is a world expert in artificial intelligence (AI), specializing in the augmentation of human intelligence, and advancing the evolution of ‘integrated AI’. A former chairman for Mensa International’s gifted families, Alan applies a rigorous background in human intelligence to artificial intelligence.
Kylie HansonHead of Enablement at CreditorWatch
Kylie HansonHead of Enablement at CreditorWatch
Kylie is the Head of Enablement at CreditorWatch. She will be participating in one of our three breakout sessions, Controlling Content Chaos.
COMMUNITY PARTNERS
WHY ATTEND
SEISMIC CITY
TOURS?
EXPERIENCE INDUSTRY HEADLINERS
Seismic executives and other inspiring leaders will shine a spotlight on the latest industry intel and thought-provoking trends.
GO BACKSTAGE
Local Seismic customers will pull back the curtain on how they’re revolutionizing enablement, and you’ll learn strategies for how to do the same in hands-on workshops.
IMMERSE YOURSELF IN THE CROWD
There’ll be ample opportunity to network with the best and brightest enablement professionals and Seismic fans in the area throughout the day.
Agenda
Keynote: Psychology of Peak Performance
9:00 AM
Finding the winning formula to thrive – An evidence-based approach built on the foundations of performance psychology and optimal human performance. Using the latest neuroscience, principles of performance psychology and 20 years of experience coaching some of the world’s best athletes, CEO’s and entrepreneurs.
Andrew May, CEO, Performance Intelligence
Keynote: The Rise of Enablement
9:45 AM
The Rise of Enablement. Today’s enablement technology users have the data and insights they need to earn a seat at the table and reshape their business one strategic move at a time. The growing mass of APAC enablement pioneers are leading the modern approach to enablement, one that empowers go-to-market (GTM) teams to break down silos, maximise every customer engagement, and consistently perform at their best.
Doug Winter, CEO, Seismic
Networking Break
10:15 AM
Rapid Fire Hot Seat: Orchestrating Success with Enablement
10:30 AM
Industry leaders will share their experiences and best practices for implementing enablement programs that support a cohesive and high-performing GTM engine. The discussion will unpack the key ingredients to orchestrating, aligning and executing GTM success.
Nate Hanmer, Sr. Director Customer Success, Seismic
Rene Hefner, Head of Sales Enablement, Grab
Kate Wellard, Head of Enterprise Marketing, Telstra
Justin Meyers, Head of Corporate & Mid-Market Sales at CreditorWatch
Keynote: Deep Selling- How to Engage Buyers and Drive Growth in the Age of AI
11:15 AM
Graham unpacks the Age of Deep Selling:
- Buyer expectations are changing fast – the business world has changed and we can’t sell the way we used to. Old tactics won’t open new doors.
- The Age of Deep Selling – going from transactional to ‘relational’. Developing ‘relationship equity’ at every step of the buyer lifecycle.
- Deep Selling Maturity Model – are you really buyer-centric in your approach? Mindset, skill-set & tool-set?
- Digital-First & Data-Led Selling – creating a buyer-obsessed, high-performance culture in the age of AI.
Graham Hawkins, Founder, SalesTribe
Fireside Chat: Meeting Modern Customer Expectations with Deep Engagement
11:45 AM
In today’s fast-paced digital landscape, customers have come to expect seamless and personalised experiences throughout their buyer journey. As a result, businesses must rise to the challenge of meeting these evolving customer expectations by fostering deep engagement and aligning their sales and marketing efforts.
Toby Carrington, Chief Business Officer, Seismic
Graham Hawkins, Founder, SalesTribe
Dan Bognar, Vice President & Managing Director, JAPAC, HubSpot
Lunch
12:30 PM
Refuel for the afternoon
Keynote: The Impact of AI on the Business Landscape
1:30 PM
This year has brought about an explosion in the world of artificial intelligence. The impact of AI on the business landscape—and beyond—is completely transformative. This keynote explores the current trajectory of AI, its use cases in your industry, and the effects of such a revolution. Alan D. Thompson is a world expert in artificial intelligence AI and plays an advisory role to most Fortune 500s, major governments, and intergovernmental entities including the US and UN.
Dr. Alan Thompson, Global AI Expert
Driving Transformative Enablement- Innovation Takes Center Stage
2:15 PM
Learn more about Seismic’s vision for the Seismic Enablement Cloud and how to control chaos, improve outcomes, and drive strategic transformation with a unified enablement platform.
Krish Mantripragada, Chief Product Officer, Seismic
Networking Break
3:00 PM
Breakout: Controlling Content Chaos
3:30 PM
Dive into customer enablement journeys to master go-to-market effectiveness with smarter content management
Simon Hickox, Head of Marketing APAC, Seismic
Agnes Eswono, Head of Product Marketing CreditorWatch
Kylie Hanson, Head of Enablement CreditorWatch
Breakout: Field Effectiveness & Understanding Impact
3:30 PM
Dive into customer enablement journeys to drive field effectiveness with enhanced seller workflows
Will Bowman, Sr. Director Customer Success, Seismic
Paige Atkins, Product Owner, Solutions Catalogue Telstra
Luke Carrier, Integrated Sales Hub- Digital Sales Telstra
Breakout: Optimise GTM Programs
3:30 PM
Understand Grab’s enablement journey to optimise GTM programs to impact transformational business outcomes
Jono Wood, Director Customer Success, Seismic
Rene Hefner, Head of Sales Enablement, Grab
Enablement Masterclass: Measuring Enablement ROI
4:00 PM
Delve into Transformation Enablement. A new way to measure Enablement Impact effectively:
- Understand why classic Enablement Impact tracking is not that effective
- Demonstrate outcomes through impactful behaviour change
- Get introduced to the Enablement Value Chain that drives better outcomes
Nate Hanmer, Sr. Director Customer Success, Seismic
Georgia Watson, Enablement Leader IBM
Dominic Jackson, VP, International Field Enablement American Express
Networking Drinks – Happy Hour
5:00 PM
Mingle and meet each other! Sponsored by LaunchPad Academy