Skip to content
  • Sign in toSeismic loginSeismic
  • Sign in to
  • Sign in toLiveSocial login

CHOOSE YOUR LANGUAGE

  • English (US)
    • Enablement Cloud

      Meet the unified solution that’s igniting revenue growth for customer-facing teams.

      Learn More
    • USE CASES

      • Sales Content Management
      • Learning & Coaching
      • Buyer Engagement
      • Content Automation
      • Strategy & Planning
      • Enablement Intelligence
    • PRODUCTS

      • Seismic Content
      • Seismic Learning
      • Programs
      • LiveDocs
      • LiveSocial
      • Digital Sales Rooms
      • Aura Copilot
      • Seismic for Meetings
    • PLATFORM & SERVICES

      • Platform Overview
      • Professional Services
      • Partners
      • Become a Partner
      • Integrations
      • Seismic Exchange®
    • Take a product tour

      See how our enablement platform gives your team everything they need to win business and retain customers.

      Start the tour
    • TEAMS

      • Sales Enablement Teams
      • Revenue Teams
      • Sales Teams
      • Marketing Teams
      • Customer Service Teams
    • INDUSTRIES

      • All Industries
      • Financial Services
      • Manufacturing
      • Technology
    • BUSINESSES

      • Enterprise Businesses
      • Mid-Market Businesses
      • Why Choose Seismic?
    • Read Their Stories

      Read how global customers from all different industries thrive with Seismic.

      Read Their Stories
    • CUSTOMER STORIES

      • HubSpot
      • Aerogen
    • FOR OUR CUSTOMERS

      • Magnitude Customer Hub
      • Seismic University
      • Seismic Community
    • About Us

      Discover who we are, what we value, and how we work at Seismic.

      Learn More
    • ABOUT SEISMIC

      • Careers
      • Leadership
      • Diversity & Inclusion
      • Aftershock Store
      • Contact Us
    • NEWS

      • Newsroom
      • Shift
    • Empower Strategic Change

      Learn how to measure and refine your enablement strategy to drive business transformation.

      Learn More
    • TOOLS

      • Demo Videos
      • ROI Calculator
      • Maturity Assessment
      • Product Tour
    • CONTENT

      • Blog
      • The Enablement Edge Podcast
      • Events & Webinars
      • Enablement Explainers
      • Enablement Glossary
      • Enablement Book
      • Enablement Maturity Hub
      • Analyst & 3rd Party Reports
    • COLLECTIONS

      • Resources Center
      • AI Guided Selling
      • Financial Services
      • Sales Acceleration
      • Product Innovation Center
  • Let's Chat
See more Customer Stories
Alera Group logo

Transforms Employee Onboarding and Development with Seismic Learning

With Kelly MacMillan — Organizational Development Business Partner

32%
Reduction in manual administrative tasks due to automation features
25%
Increase in new hire satisfaction

Challenge

Providing consistent, effective learning programs across a rapidly expanding organization.

Solution

Streamlining onboarding and scaling learning with a platform that enhances learner satisfaction.

HEADQUARTERS

Deerfield, IL

INDUSTRY

Insurance - Health

Alera Group is a leading national insurance and financial services firm formed through the merger of multiple independent brokerage firms across the U.S. With over 4,400 employees, Alera Group’s mission is to foster innovation, collaboration, and continuous learning.

The Challenge

Unifying Training Across a Growing Organization as a Small Team

After Alera Group’s formation, the company faced a significant challenge: how to provide consistent and effective learning and development programs for employees across diverse office locations. Previously, many of these independent offices had little or no Learning Management System (LMS) infrastructure. As a result, the new, larger organization was relying on ad-hoc training methods, with limited coordination between regional offices.

Kelly MacMillan, Organizational Development Business Partner at Alera Group, explains, “We were managing training for over 4,400 employees with a team of six. Our goal was to create a world-class onboarding experience and centralize training content, but it was challenging.”

The problem was further compounded by Alera Group’s rapid expansion. Acquisitions were happening frequently, and there was an urgent need to onboard new employees quickly while maintaining a high standard of training. Without a centralized platform, training delivery was inconsistent, and the process was highly manual, straining the resources of the Organizational Development team. Additionally, there was a growing need for leadership development and compliance training to support the company’s ambitious growth strategy.

For a team of our size, Seismic Learning has been a game-changer. We’ve been able to elevate our training programs, and we’re excited about what’s next.”

Kelly MacMillan

Organizational Development Business Partner

The Solution

Streamlined Onboarding at Scale with Seismic Learning

To address these challenges, Alera Group implemented Seismic Learning to centralize and automate the onboarding and training process. The primary focus was building a comprehensive new hire onboarding program to ensure every employee received the same high-quality experience, regardless of their location or the size of the office.

The new hire onboarding program included 14 critical lessons, ranging from benefits and compliance to corporate culture and professional development. The content was delivered seamlessly through Seismic Learning’s smart groups and automation features, which eliminated the need for manual assignment.

“The smart groups and automation have been game changers. As soon as employees join, they’re automatically enrolled in relevant lessons. It used to be so manual, and now it’s seamless,” Kelly explains.

The automation reduced manual administrative tasks by 60%, allowing the team to focus on higher-impact areas such as leadership development. Additionally, with Seismic’s integration into Alera’s payroll system, 100% of new hires were immediately enrolled in their onboarding programs. This shift enabled employees to access key training materials even before their first day, improving readiness and engagement.

Kelly notes the efficiency gains:

“Before Seismic Learning, we had to manually assign lessons for every new hire, which delayed the process. Now, everything is automated and new employees can start training on day one.”

Beyond onboarding, Seismic Learning became a critical tool for delivering leadership training through the Foundations of Management program. This program, delivered across Alera’s seven regions, used Seismic’s event management tools to schedule in-person and virtual leadership development sessions. With Seismic’s ability to track attendance and progress, the team was able to ensure consistency across all offices.

“The leadership development program has been a big win for us. It allows us to offer a unified training experience, no matter where our employees are located,” says Kelly.

Looking ahead, Alera Group is excited to implement Aura Copilot, an AI-driven feature within Seismic Learning that allows subject matter experts to create lessons easily, reducing the burden on the Organizational Development team.

“Our team isn’t made up of instructional designers, so Aura Copilot will help subject matter experts easily create lessons. It’s going to save us so much time and expand our content offerings,” Kelly adds.

The Results

Efficient Enablers and Happier Hires

Since implementing Seismic Learning, Alera Group has experienced several key improvements:

• 25% increase in new hire satisfaction, as measured by Culture Amp surveys.
• 60% reduction in manual administrative tasks, thanks to automated processes.
• The Foundations of Management program delivered consistent leadership training across Alera’s seven regions, boosting managerial effectiveness.

These improvements have enhanced the overall employee experience, reduced legal risks through centralized compliance tracking, and streamlined onboarding processes, making Alera Group’s Organizational Development team more efficient.

Alera Group plans to expand its use of Seismic Learning by introducing Aura CoPilot to further streamline lesson creation and content management. This will empower subject matter experts to create high-quality content quickly, driving self-service learning across the organization.

Kelly sums it up:

“For a team of our size, Seismic Learning has been a game-changer. We’ve been able to elevate our training programs, and we’re excited about what’s next.”

Related Stories

Royal London’s Story

ASSET MANAGEMENT - TRADITIONAL

The Power of AI and Enablement in Asset Management
: ASSET MANAGEMENT - TRADITIONAL
Lumen’s Story

TELECOMMUNICATIONS

Redefines Growth
: TELECOMMUNICATIONS
ZoomInfo’s Story

TECHNOLOGY

Transforms Enablement with Seismic
: TECHNOLOGY

If you made it this far, we must be striking a chord.

Let’s Chat
Seismic
  • Product
  • Seismic Enablement Cloud™
  • Sales Content Management
  • Learning & Coaching
  • Buyer Engagement
  • Content Automation
  • Strategy & Planning
  • Enablement Intelligence
  • Solutions
  • Sales Enablement Teams
  • Sales Teams
  • Marketing Teams
  • Customer Service Teams
  • Why Seismic
  • Resources
  • Blog
  • Resources Center
  • Trending Topics
  • What is Sales Enablement?
  • What is AI-guided Selling?
  • What is Social Selling?
  • Social Selling Hub
  • Integrations
  • All Integrations
  • Microsoft
  • Salesforce
  • Company
  • Contact Us
  • Careers
  • Trust Center
ISO 27001 Certified by Schellman
  • © 2025 Seismic
  • Terms of Use
  • Privacy Policy
  • Follow us on Linkedin
  • Follow us on Instagram
  • Follow us on Twitter
  • Follow us on YouTube
  • Follow us on Facebook