Goes live with Seismic in under 90-days

The Challenge

Getting up and running with a new enablement platform, quickly 

Mimecast used a competing sales enablement platform for 4 years primarily focused on content management. As their business matured, they needed a more robust platform to drive their vision for customer engagement. They chose Seismic’s Enablement Cloud for its enablement and engagement platform, learning and development tools, content insights, and integrated learning available to users where they work.

The Solution

Going live with Seismic in less than 3-months 

Mimecast focused on people, internal partnerships with marketing, and content architecture for a successful implementation. With Seismic’s help, they simplified their content, identified champions, and drove adoption.

• By leveraging a strong governance and content strategy combined with Seismic’s solution consulting team, Mimecast simplified its content assets, reducing them from 4,000 to 1,200 pieces.
• Internal champions and early adopters were identified early to help drive adoption and address questions from other users. These champions, which included the top 10% of sellers, created credibility and spread the word about the benefits of the new platform. For Mimecast, enablement is a key part of driving change, but bringing champions along for the ride is critical.

Mimecast went live with Seismic to over 1,000 internal users with dedicated live training, Slack channels for Q&A, and short e-learning modules. “Seismic is designed for the end-user meaning access was virtually seamless on Day 1. It was easy for them to get up to speed quickly,” said Nick Saunders, Senior Director of Sales Enablement at Mimecast who spearheaded the implementation of Seismic.