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Inspiring Action

Make an impact with interactive content

Capture your buyers’ attention, keep them engaged, and speed their journey to becoming a customer.


“Interactive experiences generate 4 to 5 times more page views and convert 2 times better than static content.”

DemandGen Report

Creating effective content is challenging

Buyers are flooded with content, and the volume is only rising with the shift to remote work. On top of that, today’s B2B buyers expect B2C experiences.

Successful content must stand out and it must keep the buyer engaged.

B2B marketers using content marketing
93%

Workers who shifted to remote in 2020
33%
Average attention span
8sec
Amount of text users read on page
28%

Inspiring Action: Sales Content Reimagined

Find out how interactive content works and why it performs better than static content, using this interactive microapp.

Interactive content works

Content that is visual or interactive performs better across the board.

Message retention for video (vs 10% for text)
95%
Marketers saying interactive content brings return visitors
79%
Visual learners in the population
65%

Resources