The 2021 Annual Sales Enablement Benchmark Report

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About this Report

Why do some businesses reap greater rewards from their sales enablement efforts than others?

In 2021, Seismic conducted a global survey of more than 1,000 B2B business leaders with ownership or strong influence over sales enablement related decisions — and the results and insights are yours for the taking. This report is for you if you’re curious about what visionary enablement leaders do differently to drive better outcomes for their businesses.

What you’ll learn

  • How visionary leaders position sales enablement in their tech stack
  • How customer-facing teams are supported by sales enablement
  • How experts expect sales enablement technology to evolve
  • How leaders differ from others in their use of sales enablement data

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