Orchestrates Outcomes
With Bobby Morrison — Chief Revenue Officer
Challenge
Too many disconnected tools slowed teams down and made it hard to meet customer expectations at scale.
Solution
Seismic unified systems, enabling faster execution, clearer alignment, and consistent adoption across teams.
HEADQUARTERS
Ottawa, Ontario, Canada
INDUSTRY
E-commerce Platform
Integrations
Salesforce, SalesLoft
Share
Shopify’s mission is to make commerce better for everyone—from scrappy entrepreneurs to global enterprises. As the company evolved to support more complex businesses, its internal systems had to keep pace. By reducing 58+ tools down to a more intentional, high-performing stack, and choosing Seismic as the orchestration layer, Shopify enabled its marketing, sales, and operations teams to execute with speed, clarity, and confidence—turning strategy into scalable action.
