Groundbreakers: Powering B2B Sales With Digital

McKinsey partner Marie Rowell shares data on the impact of the pandemic on B2B buying and discusses what the future holds for B2B sales as we navigate the new digital future.

Speakers

Heather ColeVP, Market Growth,
Seismic

Marie RowellPartner,
McKinsey & Company

More stories

GOING DIGITAL

Modernizing Customer Engagements

Hear how IBM is modernizing their approach to customer engagements by enabling...

See More: Modernizing Customer Engagements

GOING DIGITAL

Go Big or Go Digital-Salesforce

Mark Sullivan of Salesforce discusses how work from home and the cloud will...

See More: Go Big or Go Digital-Salesforce

GOING DIGITAL

CEOs Weigh in: GTM Resilience and Growth

Seismic’s CEO, Doug Winter, converses with three of the industry’s...

See More: CEOs Weigh in: GTM Resilience and Growth