Seismic Announces Seismic Shift 2015 User Conference Highlighting Personalization in B2B Selling

Marketo Co-Founder, and Current Engagio CEO and Co-Founder, Jon Miller to Deliver Keynote on Marketing and Sales Alignment

SAN DIEGO, Calif. — Jul. 15, 2015 – Seismic, the leading end-to-end sales enablement solution, today announced that Seismic Shift, the company’s annual user conference, will be held at the Andaz Hotel in San Diego from November 9-10, 2015. The event brings together customers, partners and sales enablement experts to share their strategies and best practices, and showcase how organizations are using Seismic to increase sales team productivity and marketing efficiency.

This year’s conference will focus on the importance of personalization and how marketing and sales teams can work together to provide personalized sales interactions to prospects and customers. Over the course of two days, the conference will feature customer-led case studies, collaborative panel discussions, interactive breakout sessions and peer networking events. Organizations from the financial services, healthcare, technology and insurance industries will come together with Seismic executives and sales and marketing experts to share best-practices for how they have used Seismic to create personalized sales experiences to win more business.

Among the highlights of the conference will be a keynote presentation from Jon Miller, current CEO and co-founder of Engagio, and former co-founder and vice president of Marketing at Marketo. A renowned innovator in marketing technology, Jon is also the author of multiple marketing eBooks, including the Definitive Guide to Marketing Automation and the Definitive Guide to Marketing Metrics & Analytics. Jon’s keynote will focus on the future of content automation and sales and marketing alignment.

“Seismic Shift 2015 will provide our customers with the guidance they need to adapt and succeed in a competitive, ever-evolving sales environment,” said Daniel Rodriguez, VP of Marketing, Seismic. “The conference will showcase best practices and industry-leading strategies our customers can use to increase sales and marketing effectiveness. We’re thrilled to have Jon join us this year to lend his deep expertise to conference attendees.”

WHAT: Seismic Shift Second Annual User Conference

WHEN: Nov. 9 – 10, 2015

WHERE: Andaz Hotel, San Diego, Calif.

For registration information and conference agenda, please click here.