How to make sellers more productive

A conversation with Seismic CPO Krish Mantripragada

Everything you need to know about AI/ML in sales

Optimize the content experience with actionable insights.

A few months ago we looked at Accenture’s Banking Technology Vision 2017, and of the report’s numerous highlights, those centered on AI were particularly noteworthy: Seventy-nine percent of respondents agree that AI will revolutionize the way banks gain information from and interact with customers Twenty-nine percent believe it is extremely important to offer their products/services […]

Artificial intelligence (AI) has continued to make major headlines as part of the life sciences industry’s trifecta of recent technology trends, and it’s not hard to see why. Research published by MarketsandMarkets projected that the healthcare artificial intelligence market is expected to grow from $667.1 million in 2016 to more than $7.9 billion by 2022, […]

With articles questioning the role of traditional bank branches, and bylines encouraging institutions to adopt AI and machine learning technologies, 2017 is considered by many to be a pivotal year for banking—a year of action and regeneration. Gauging what lies ahead for an entire industry is no easy task, but EY recently released its 2017 […]

“Predictive” is everywhere in marketing these days. Predictive analytics help marketers use past performances to direct new programs and predict the results; predictive lead generation allows marketers to leverage external lead data to find prospects that have the highest conversion potential; and predictive content is regarded as the new frontier of marketing efficiency and effectiveness. […]

Activity-based enablement has been a hot topic of discussion in 2015. This comes in the wake of the CRM craze over the past few years; according to Gatepoint Research, over 74% of sales organizations are using CRM today. But CRM can be a blessing and a curse for sales reps. There is no denying the […]