Percolate Evaluated Based on its Ability to Execute and Completeness of Vision
San Diego, CA; April 6, 2020 – Seismic, the sales enablement leader and world’s most powerful storytelling platform, today announced Percolate, the marketing orchestration company acquired by Seismic in November 2019, has been named a Leader in the 2020 Gartner Magic Quadrant for Content Marketing Platforms. This is the third consecutive year Percolate has been recognized as a Leader for its completeness of vision and ability to execute.
“I’m proud Percolate has been recognized as a Leader in the Gartner Magic Quadrant for Content Marketing Platforms,” said Doug Winter, CEO and Cofounder, Seismic. “To us, this recognition is reflective of the value Seismic customers are getting by using our Percolate solution to execute integrated, multi-channel marketing campaigns. Percolate is becoming an integral part of the Seismic platform which unites marketing and sales teams in delivering the most compelling stories throughout buyer journeys, resulting in faster sales cycles, higher win rates, and better customer experiences.”
Percolate makes it easy for complex and global organizations to plan, develop, and execute content and marketing campaigns. The breadth and flexibility of Percolate’s martech and enterprise integrations accommodate a variety of workflows and content. Percolate also makes it possible to deploy content across multiple channels and measure results, in order to continuously improve upon marketing processes and the buyer experience.
To learn more about Seismic’s position within other analyst reports, please visit Seismic.com here.
Gartner “Magic Quadrant for Content Marketing Platforms” by Nicole Greene, Laurel Erickson, March 23, 2020.
Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, express or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.
About Seismic
Seismic is the recognized leader in sales and marketing enablement, equipping global sales teams with the knowledge, messaging, and automatically personalized content proven to be the most effective for any buyer interaction. Powerful content intelligence and analytics enable marketers to prove and improve their impact on the bottom line, revealing what is really driving revenue and what needs to be adjusted. The result for global enterprises like IBM, American Express, PayPal, and Quest Diagnostics is better win rates, larger deals, and higher customer retention. Seismic is headquartered in San Diego with additional offices in North America, Europe, and Australia.
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